The Little Ego hair straightener has been designed as a compact styler that is big on features. Perfect for shorter styles and detailing, but also versatile and precise the Little Ego can straighten, wave or curl with ease.
Big Ego consists of a new technology called HW2, this gives an ability to detox, de-stress and de-frizz hair leaving it polished, healthy and manageable.
HW2 twins the wisdom and treasures of the East to create a brand new ‘intelligent’ molecule.
The basis for HW2 comes from the mineral rich red earth in the mountainous pine forests of Korea, making this technology literally groundbreaking.
The 4000 year old earth holds unusual properties emitting negative ions, far infrared rays and anions which work to reduce static, retain moisture, strip away toxins and shield the hair.